Goto Section: 76.53 | 76.55 | Table of Contents

FCC 76.54
Revised as of
Goto Year:1996 | 1998
Sec. 76.54  Significantly viewed signals; method to be followed for 
          special showings.

    (a) Signals that are significantly viewed in a county (and thus are 
deemed to be significantly viewed within all communities within the 
county) are those that are listed in Appendix A of the memorandum 
opinion and order on reconsideration of the Cable Television Report and 
Order (Docket 18397 et al.), FCC 72-530.
    (b) Significant viewing in a cable television community for signals 
not shown as significantly viewed under paragraph (a) or (d) of this 
section may be demonstrated by an independent professional audience 
survey of non-cable television homes that covers at least two weekly 
periods separated by at least thirty (30) days but no more than one of 
which shall be a week between the months of April and September. If two 
surveys are taken, they shall include samples sufficient to assure that 
the combined surveys result in an average figure at least one standard 
error above the required viewing level. If surveys are taken for more 
than 2-weekly periods in any 12 months, all such surveys must result in 
an average figure at least one standard error above the required viewing 
level. If a cable television system serves more than one community, a 
single survey may be taken, provided that the sample includes non-cable 
television homes from each community that are proportional to the 
population.
    (c) Notice of a survey to be made pursuant to paragraph (b) of this 
section shall be served on all licensees or permittees of television 
broadcast stations within whose predicted Grade B contour the cable 
community or communities are located, in whole or in part, and on all 
other system community units, franchisees, and franchise applicants in 
the cable community or communities at least (30) days prior to the 
initial survey period. Furthermore, if a survey is undertaken pursuant 
to the provisions of Sec. 76.33(a)(2)(i) of the rules, notice shall also 
be served on the franchising authority. Such notice shall include the 
name of the survey organization and a description of the procedures to 
be used. Objections to survey organizations or procedures shall be 
served on the party sponsoring the survey within twenty (20) days after 
receipt of such notice.
    (d) Signals of television broadcast stations not encompassed by the 
surveys (for the periods May 1970, November 1970 and February/March 
1971) used in establishing appendix B of the Memorandum Opinion and 
Order on Reconsideration of Cable Television Report and Order, FCC 72-
530, 36 FCC 2d 326 (1972), may be demonstrated as significantly viewed 
on a county-wide basis by independent professional audience surveys 
which cover three separate, consecutive four-week periods and are 
otherwise comparable to the surveys used in compiling the above-
referenced appendix B: Provided, however, That such demonstration shall 
be based upon audience survey data for the first three years of the 
subject station's broadcast operations.

[ 37 FR 3278 , Feb. 12, 1972, as amended at  37 FR 13866 , July 14, 1972;  40 FR 48930 , Oct. 20, 1975;  41 FR 32429 , Aug. 3, 1976;  42 FR 19346 , Apr. 
13, 1977;  53 FR 17051 , May 13, 1988;  56 FR 33392 , July 22, 1991]


Goto Section: 76.53 | 76.55

Goto Year: 1996 | 1998
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