Sec. 69.156  Marketing expenses.

    (a) Local exchange carriers shall recover marketing expenses that 
are allocated to the common line and traffic sensitive baskets, and the 
switched services within the trunking basket pursuant to Secs. 32.6610 
of this chapter and 69.403.
    (b) The expenses described in paragraph (a) of this section may be 
recovered from non-primary residential subscriber lines, by increasing 
the end user common line charge described in Sec. 69.152(e). The amount 
of marketing expenses permitted to be recovered in this manner shall be 
the total marketing expenses described in paragraph (a) of this section 
divided by the sum of non-primary residential lines and multi-line 
business lines. In no event shall the end user common line charge for 
these lines exceed the lower of the ceilings established in Sec. 69.152 
(b)(3) and (e)(2)(ii).
    (c) The expenses described in paragraph (a) of this section may be 
recovered from multi-line business subscriber lines, by increasing the 
end user common line charge described in Sec. 69.152(b). The amount 
permitted to be recovered in this manner shall be the total marketing 
expenses described in paragraph (a) of this section divided by the sum 
of non-primary residential lines and multi-line business lines. In no 
event shall the end user common line charge for these lines exceed the 
ceiling established in Sec. 69.152(b)(3).
    (d) In the event that the ceilings set forth in paragraphs (b) and 
(c) of this section, and Sec. 69.153(d) prevent a local exchange carrier 
from recovering fully the marketing expenses described in paragraph (a) 
of this section, the local exchange carrier may recover the remainder 
through a per-minute assessment on originating access minutes, so long 
as the charge for originating access does not exceed the amount defined 
in Sec. 69.155(a)(2) less the maximum permitted to be recovered under 
Sec. 69.155(a).
    (e) In the event that the ceilings set forth in paragraphs (b), (c) 
and (d) of this section, and Sec. 69.153(d) prevent a local exchange 
carrier from recovering fully the marketing expenses described in 
paragraph (a) of this section, the local exchange carrier may recover 
the remainder through a per-minute assessment on terminating access 
minutes.
    (f) The amount of marketing expenses that may be recovered each year 
shall be adjusted in accordance with the price cap rules set forth in 
part 61 of this chapter.