§  74.798   Digital television transition notices by broadcasters.

   (a) Each low power television, TV translator and Class A television
   station licensee or permittee must air an educational campaign about
   the transition from analog broadcasting to digital television (DTV).

   (b) Stations that have already terminated analog service and begun
   operating in digital prior to effective date of this rule shall not be
   subject to this requirement.

   (c) Stations with the technical ability to locally-originate
   programming must air viewer notifications at a time when the highest
   number of viewers is watching. Stations have the discretion as to the
   form of these notifications.

   (d) Stations that lack the technical ability to locally-originate
   programming, or find that airing of viewer notifications would pose
   some sort of a hardship, may notify their viewers by some other
   reasonable means, e.g. publication of a notification in a local
   newspaper. Stations have discretion as to the format and time-frame of
   such local notification.

   [ 76 FR 44829 , July 27, 2011]